This Privacy Policy describes how Beyond Fundamentals Ltd., acting as a Data Controller, collects, shares, and uses your personal data and the personal data shared with us, as well as how you can exercise your data protection rights. This Privacy Policy applies to all personal data we collect, including information you provide when purchasing our services, when requesting information about our services or products, or when visiting our Website. By using our Services, regardless of the means (via personal computers, mobile or other devices, or otherwise), you confirm that you have read, understood, and agreed to this Privacy Policy.
Contents
- Introduction
- General Information
- Information We Collect
- User Data
- Transaction Information
- Information and Content You Explicitly Provide
- Technical Support
- Additional Information We Receive
- Cookies
- How We Use Your Information and Purposes of Processing
- Categories of Recipients of Personal Data
- Legal Grounds for Processing Personal Data
- How You Can Exercise Your Rights
- Retention Period
- How We Store and Protect Your Data
- Use of Our Services by Children and Persons Under 14
- Contact Information
1. Introduction
Thank you for using the services of Beyond Fundamentals Ltd. Your privacy and security are of utmost importance to us. This Privacy Policy aims to help you understand what information we collect, for what purposes, why we collect it, how we store it, and how you can manage the data you provide.
The terms used in this Privacy Policy have the following meanings:
“Data Controller” means a natural or legal person who alone or jointly with others determines the purposes and means of processing personal data. For the purposes of this Policy, the Data Controller is Beyond Fundamentals Ltd.;
“Personal Data” means any information relating to an identified or identifiable natural person (“you”, “your”, “Data Subject”, or “User(s)”), including but not limited to: names, location data (GPS and IP), email address, physical address, telephone number, and other data;
“Processing” means any operation or set of operations performed on personal data or sets of personal data;
“Website” means the website owned and operated by the Data Controller / the Company: https://www.beyondfundamentals.com;
“Services” means the services and products provided through the Website, including access to audiovisual content consisting of specialized training classes in various sports disciplines, communication and support from us, and others;
“Recipient” means a natural or legal person, public authority, agency, or another body to which personal data are disclosed, whether a third party or not;
“Personal Data Breach” means a breach of security leading to the accidental or unlawful destruction, loss, alteration, unauthorized disclosure of, or access to personal data transmitted, stored, or otherwise processed.
2. General Information
Beyond Fundamentals Ltd., UIC: 208159704, is a legal entity with registered office and management address in Sofia Province (Capital), Stolichna Municipality, Sofia, postal code 1124, Sredets District, 5 Victor Hugo Street, administrator of the website https://www.beyondfundamentals.com (hereinafter referred to as “Beyond Fundamentals”, “the Company”, “we”), which provides educational modules referred to as “Classes” as part of its commercial or professional activity.
Your information is collected in order to provide, improve, personalize, and market our Services.
If there are changes to the way we process your personal data, we will notify you in a timely manner.
Links to Other Websites
This Website may contain links to third-party websites. The Company is not responsible for the privacy practices or the content of websites outside its Website. We strongly encourage you to read the privacy policies of such websites carefully.
If you have any questions regarding this Policy, how we process your data, or how to exercise your legal rights, you may always contact us at hello@beyondfundamentals.com.
3. Information We Collect
In order to use our Services, you must register and create a user account.
To create your account, we require certain information that you provide directly to us.
3.1. User Data
Username
Email address and password
Processing is necessary for the performance of a contract or for taking steps at the request of the Data Subject prior to entering into a contract.
3.2. User Data from Social Media and Other Content Platforms
If you access our Services through a third-party login or connection (e.g., via a social network such as Facebook), you may allow us to access and store certain information from your social media profile. This may include your name, gender, profile picture, likes, check-ins, and friends list, depending on your settings with the respective service.
If you do not wish this information to be shared, do not use social media login to access the Services. For information on how social networks process your data, please review their privacy policies and terms of use, which may allow you to change your privacy settings.
3.3. Transaction Information
When making payments through the Website, we do not collect payment data directly but use the services of Stripe(https://stripe.com) to process payments. Stripe’s Privacy Policy applies (https://stripe.com/en-bg/privacy) and is available on their website.
For the purpose of confirming payment by the respective user, we may collect the following information: full name, country, payer address, transaction identification number, and payment dates.
3.4. Technical Support
You may provide us with additional information related to your use of our Services, including screenshots and additional contact information, so that we can provide the necessary technical support.
4. Additional Information We Receive
Through the use of our Services, you generate additional information that we collect and process.
4.1. Cookies
“Cookies” are small data files stored on your device.
How and What Cookies We Use
Functional Cookies
We use cookies that allow the Website to remember your actions and preferences (such as username, language, font size, and other display settings) for a certain period of time, so you do not have to re-enter them each time you visit the Website or navigate between pages.
Security Cookies
We use security-related cookies to prevent fraudulent use of login credentials and to protect information from unauthorized access.
Analytical Cookies
We use analytical cookies to improve the performance and effectiveness of the Website by collecting information about the number of unique visits, usage statistics, most viewed and recently viewed pages, and more.
Cookies may also be used to measure our marketing efforts. You can delete stored cookies through your device settings. Please note, however, that this may result in some features not functioning properly.
We may use third-party web analytics services (such as Google Analytics) within our Services to collect and analyze information about usage, assist in fraud prevention, and provide certain functionalities.
5. How We Use Your Information and Purposes of Processing
We use your information to provide access to our Services, ensure their proper functioning, deliver the highest quality possible, and improve our marketing efforts and business model.
We collect your information for the following purposes:
Creating, verifying, and maintaining a Website account
Enabling full use of the Website’s functionalities
Providing requested Services and products
Preventing fraud
Communicating with you
Providing technical support
Optimizing our business operations
Optimizing our marketing activities
Verifying and confirming payments
Sending information related to provided Services
Sending information about new and future Services
Notifying you about payments or changes to our Services
With your consent, providing personalized advertising where applicable
6. Categories of Recipients of Personal Data
We share personal data with third parties only when there is a legitimate reason to do so.
Provision of Services
We may share personal data with third parties that assist us in providing our Services, such as web hosting and customer support providers. We may provide personal data to our affiliates or trusted partners who process the data on our behalf, in accordance with our instructions and this Privacy Policy.
Legal Obligations and Law Enforcement
We may disclose personal data to enforce our policies, comply with legal obligations, or in the interest of security, public interest, or in response to requests from law enforcement, regulatory, or governmental authorities. We may also disclose data in connection with actual or anticipated legal proceedings or to protect our rights, property, security, or legitimate interests.
Corporate Transactions
In the event of a merger, acquisition, reorganization, insolvency, or similar event, personal data may be transferred to a third party. Any such processing remains subject to this Privacy Policy.
7. Legal Grounds for Processing Personal Data
We process your information on the following legal grounds:
Performance of a contract for the provision of Services
Our legitimate interests, where applicable and lawful
Your consent, which you may withdraw at any time by contacting our support team
Compliance with legal obligations
8. How You Can Exercise Your Rights
You may exercise your rights at any time by contacting us at hello@beyondfundamentals.com.
Your rights include:
Right of access
Right to rectification
Right to restriction of processing
Right to erasure
Right to object
Right to withdraw consent
Right to data portability
Right to lodge a complaint with the national data protection authority
9. Retention Period
We retain personal data only for as long as necessary for the purposes outlined in this Policy or as required by law. User-related data is processed for 14 days after account termination, unless a different legal basis applies. Contract-related data is retained for 5 years after contract completion. Payment data is retained for at least 2 years to comply with tax regulations.
After the applicable retention period, data is securely deleted, anonymized, or stored separately until deletion becomes possible.
10. How We Store and Protect Your Data
We follow generally accepted standards to protect personal data, including encryption where necessary. Personal data is retained only as long as required to provide the Services and for legitimate legal or business purposes.
For questions regarding data security, contact us at hello@beyondfundamentals.com.
11. Use of Services by Children and Persons Under 14
Our mission is to provide high-quality, accessible educational materials across sports disciplines. There are no age restrictions for access to Classes. However, under GDPR, personal data processing is lawful only if consent is given by a parent or legal guardian when the user is under 14 years of age.
12. Contact Information
For any questions regarding your personal data, please use the contact channels provided in the relevant Service.
Data Controller: Beyond Fundamentals Ltd.
Email: hello@beyondfundamentals.com
This Privacy Policy was last updated on the date indicated at the top of this page and is effective as of that date. We may update this Policy from time to time, and any such update will be announced on our Website. If any changes are material or relate to information we have already collected, we may provide additional notice and/or request additional consent, where appropriate.
